Sunday, 1 July 2018

Drake’s Scorpion breaks Apple Music’s single-day streaming record with over 170 million streams

Drake has destroyed his own single-day streaming record on Apple Music, with his fifth album Scorpion pulling in more than 170 million streams in its first 24 hours, the company tells The Verge. More Life, Drake’s last project, held the previous record with 89.9 million streams in its first day. Apple says Scorpion now holds both the US and global streaming records for the service, and the debut is the largest single-day streaming total for any album on any streaming service to date.

Apple Music was in full promo mode for the release, inserting Drake easter eggs into Siri, and launching a site that lets you make your own Scorpion album cover art with personal photos.

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from The Verge - Tech Posts https://ift.tt/2KxWOuF

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